Leadership Skills Foundation appoints Jack & Grace to develop and deliver PR strategy

The Leadership Skills Foundation is on a mission to empower young people to shape their future and lead their communities by equipping them with the skills to succeed and thrive.

Founded more than 40 years ago, the organisation works with 100,000 young people each year in the UK, developing their leadership skills through practical qualifications and accredited awards.

A new strategy and recent rebrand means the Leadership Skills Foundation is gearing up to reach a broader range of young people, increasing delivery through additional programmes such as Environment and STEM Leadership.

Jack & Grace has been appointed to support this ambition with the development of a PR strategy and delivery over the next 12 months.

Richard Norman, CEO of Leadership Skills Foundation, said: “It was evident from our first meeting that Jack & Grace were the right communications partner for us: we share the same values, ethics and drive.

“It’s an exciting time for us, we have big ambitions to increase the impact of our work and reach more young people than ever before. We’re really looking forward to working with the Jack & Grace team on this.”

Nyree Ambarchian, Co-founder and Director at Jack & Grace said: “We love the work the Leadership Skills Foundation does – building the confidence of young people to believe in themselves, developing the qualities to lead, and the skills to succeed.

“There are so many big issues society is facing – and young people are already showing they have the creativity and resolve to help solve them. Leadership skills are a catalyst for positive change and building strong communities.

“We think comms is a superpower that should be used for good, so we can’t wait to get started.”